I started my career in advertising as a copywriter in 2001 and joined DDB İstanbul Group in 2006.
In 2012, I took a career break to travel the world.
After the break I returned to Istanbul and joined Tribal Worldwide İstanbul as Executive Creative Director.
Tribal Worldwide İstanbul became one of the most creative and fastest growing agencies in Turkey, working with leading global and local brands such as Audi, IsBank, Netflix, Vodafone, Turkish Airlines, Unilever…
In 2016, I became the President of the agency.
I am a member of the board of the Turkish Association of Advertising Agencies.
Since 2011, I have also acted as a lecturer of Copywriting in Advertising at Kadir Has University, in Istanbul.